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David, Fred R.

Strategic management : concepts and cases / Fred R. David. - 13th ed., Global ed. - Upper Saddle River, N.J. : Pearson Education, 2011. - 306 p. : ill. (some col.) ; 28 cm. + 1 Internet access card.

Includes bibliographical references and index.

ISBN: 9780137034994 (pbk.) 0137034997 (pbk.)

Subjects--Topical Terms:
Strategic planning.
Strategic planning--Case studies.

Dewey Class. No.: 658.4012