Stephenson, James, 1966-

Ultimate homebased business handbook : how to start, run and grow your own profitable business / Entrepreneur magazine's ultimate homebased business handbook Ultimate home based business handbook James Stephenson with Rich Mintzer. - 2nd ed. - [Irvine, Calif.] : Entrepreneur Press, c2008. - xxxi, 516 p. ; 26 cm. + 1 CD-ROM (4 3/4 in.) - Ultimate Series .

Rev. ed. of: Entrepreneur's ultimate homebased business handbook / James Stephenson. 2004.

Includes bibliographical references and index.

Why Start a Home Business? -- What Type of Home Business Should You Start? -- Financial Issues -- Legal Issues -- Home Business Insurance -- Preparing a Business Plan -- Establishing Your Home Workspace -- Building Your Business Team -- What Price Will You Charge? -- Finding and Keeping Customers -- Managing Your Home Business -- Creating a Marketing Plan -- Advertising and Promotions -- Public Relations and Networking -- Sales -- Event Marketing -- Internet and E-Commerce -- Home Business Start-Up Ideas and Home Franchise Opportunities.

Featuring how-to tips, ideas, tools and hundreds of print and online resources, this is the one-stop guide to moving any venture from idea to startup profitability.

9781599181851 (pbk.) 1599181851 (pbk.)

2008004944


Home-based businesses--Management--Handbooks, manuals, etc.
New business enterprises--Management--Handbooks, manuals, etc.
Small business--Management--Handbooks, manuals, etc.
Success in business--Handbooks, manuals, etc.

HD62.38 / .S678 2008

658/.0412