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    Kotler, Philip,

    Marketing 4.0 : moving from traditional to digital / Marketing four point zero Philip Kotler, Hermawan Kartajaya, Iwan Setiawan. - xix, 184 pages ; 24 cm

    Includes index.

    9781119341208 (cloth)

    2016036899


    Marketing.
    Internet marketing.

    HF5415 .K683 2017

    658.8