Thompson, Arthur A., 1940-
Crafting and executing strategy : the quest for competitive advantage : concepts and cases / Arthur A. Thompson, Jr., A.J. Strickland III, John E. Gamble. - 17th ed., International ed. - Boston : McGraw-Hill/Irwin, c2010. - 1 v. (various pagings) : col. ill. ; 27 cm.
Includes bibliographical references and index.
Presenting the most recent developments in research and strategy, this text applies these theories and illustrates their implementation in business cases.
9780070182608 (pbk.) 0070182604 (pbk.)
2009000710
Strategic planning.
Strategic planning--Case studies.
HD30.28 / .T53 2010
658.4/012
Crafting and executing strategy : the quest for competitive advantage : concepts and cases / Arthur A. Thompson, Jr., A.J. Strickland III, John E. Gamble. - 17th ed., International ed. - Boston : McGraw-Hill/Irwin, c2010. - 1 v. (various pagings) : col. ill. ; 27 cm.
Includes bibliographical references and index.
Presenting the most recent developments in research and strategy, this text applies these theories and illustrates their implementation in business cases.
9780070182608 (pbk.) 0070182604 (pbk.)
2009000710
Strategic planning.
Strategic planning--Case studies.
HD30.28 / .T53 2010
658.4/012