Simon, Alan R.
Data warehousing and business intelligence for e-Commerce / Alan R. Simon & Steven L. Shaffer. - San Francisco : Morgan Kaufmann, c2001. - xxi, 287 p. : ill. ; 24 cm.
Includes index.
Includes bibliographical references and index.
Background, terminology, opportunity, and challenges -- Business-to-consumer data warehousing -- Data warehousing for consumer-to-consumer and consumer-to-business models -- Business-to-business data warehousing -- e-Government and data warehousing -- Business-to-employee models and data warehousing -- Core technologies and building blocks -- Products for e-commerce intelligence -- Data Quality and Integrity Issues -- Information privacy and systems security issues for e-commerce environments -- Solutions architecture case study.
1558607137 (pbk. : alk. paper) 9781558607132 (pbk. : alk. paper)
2001018796
Electronic commerce.
Business intelligence.
Data warehousing.
Industrial marketing.
HF5548.32 / .S56 2001
658.8/4
Data warehousing and business intelligence for e-Commerce / Alan R. Simon & Steven L. Shaffer. - San Francisco : Morgan Kaufmann, c2001. - xxi, 287 p. : ill. ; 24 cm.
Includes index.
Includes bibliographical references and index.
Background, terminology, opportunity, and challenges -- Business-to-consumer data warehousing -- Data warehousing for consumer-to-consumer and consumer-to-business models -- Business-to-business data warehousing -- e-Government and data warehousing -- Business-to-employee models and data warehousing -- Core technologies and building blocks -- Products for e-commerce intelligence -- Data Quality and Integrity Issues -- Information privacy and systems security issues for e-commerce environments -- Solutions architecture case study.
1558607137 (pbk. : alk. paper) 9781558607132 (pbk. : alk. paper)
2001018796
Electronic commerce.
Business intelligence.
Data warehousing.
Industrial marketing.
HF5548.32 / .S56 2001
658.8/4