Capodagli, Bill, 1948-
The Disney way : harnessing the management secrets of Disney in your company / Bill Capodagli and Lynn Jackson. - Third edition. - xiii, 288 pages ; 24 cm
Includes index.
""Dream, Believe, Dare, Do." Though four simple words, this carefully crafted credo lies at the heart of Walt Disney's enviable empire and has led The Walt Disney Company to prosperity for decades. As foremost experts on Disney, authors Bill Capodagli and Lynn Jackson return with an updated and expanded third edition of The Disney Way to show how organizations can incorporate this four-pillared credo to support any business, drive any team, and guide any leader to create immeasurable success. Profiling a new set of diverse organization such as TYRA Beauty, Rainbow Babies & Children's Hospital, Ottawa County, Michigan, and Science Center of Iowa, the authors show how companies of any size, whether an entrepreneurial startup or a Fortune 500, can reach their utmost potential by embracing Walt Disney's techniques to create a consumer-centric culture. They provide step-by-step actions on how to: Give every member of your organization a chance to dream; Stand firm on your beliefs and principles; Treat your customers like guests; Support, enable, and reward employees; Build long-term relationships; Dare to take calculated risks; Train extensively and constantly; Align long-term vision with short-term execution; Utilize storyboarding techniques; Pay close attention to details; Demonstrate "love" for product, employees, customers, and self; Find out why Walt Disney's Dream, Believe, Dare, Do principles continue to redefine the nature of business and revolutionize the art of management, while learning how to implement them in your own organization."--
9781259583872 1259583872
McGraw-Hill, Customer Service Po Box 545, Blacklick, OH, USA, 43004 SAN 200-254X
2015051020
Walt Disney Company--Management.
Walt Disney Company.
Walt Disney Company.
BUSINESS & ECONOMICS / Management.
Management.
Management.
PN1999.W27 / .C37 2016
384/.80979494
The Disney way : harnessing the management secrets of Disney in your company / Bill Capodagli and Lynn Jackson. - Third edition. - xiii, 288 pages ; 24 cm
Includes index.
""Dream, Believe, Dare, Do." Though four simple words, this carefully crafted credo lies at the heart of Walt Disney's enviable empire and has led The Walt Disney Company to prosperity for decades. As foremost experts on Disney, authors Bill Capodagli and Lynn Jackson return with an updated and expanded third edition of The Disney Way to show how organizations can incorporate this four-pillared credo to support any business, drive any team, and guide any leader to create immeasurable success. Profiling a new set of diverse organization such as TYRA Beauty, Rainbow Babies & Children's Hospital, Ottawa County, Michigan, and Science Center of Iowa, the authors show how companies of any size, whether an entrepreneurial startup or a Fortune 500, can reach their utmost potential by embracing Walt Disney's techniques to create a consumer-centric culture. They provide step-by-step actions on how to: Give every member of your organization a chance to dream; Stand firm on your beliefs and principles; Treat your customers like guests; Support, enable, and reward employees; Build long-term relationships; Dare to take calculated risks; Train extensively and constantly; Align long-term vision with short-term execution; Utilize storyboarding techniques; Pay close attention to details; Demonstrate "love" for product, employees, customers, and self; Find out why Walt Disney's Dream, Believe, Dare, Do principles continue to redefine the nature of business and revolutionize the art of management, while learning how to implement them in your own organization."--
9781259583872 1259583872
McGraw-Hill, Customer Service Po Box 545, Blacklick, OH, USA, 43004 SAN 200-254X
2015051020
Walt Disney Company--Management.
Walt Disney Company.
Walt Disney Company.
BUSINESS & ECONOMICS / Management.
Management.
Management.
PN1999.W27 / .C37 2016
384/.80979494