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    Fahy, John, 1962-

    Foundations of marketing / John Fahy and David Jobber. - 5th ed. - Maidenhead ; Singapore : McGraw-Hill Education, ©2015. - xix, 358 pages : illustrations ; 27 cm

    Includes bibliographical references and index.

    9780077167950 0077167953


    Marketing.
    Marketing.

    HF5415 / .F34 2015

    658.8