Wild, Kenneth L.
International business : the challenges of globalization / John J. Wild ; Kenneth L. Wild ; Jerry C.Y. Han. - 5. ed., global ed. - Boston : Pearson, 2010. - 507 p. : ill. ; 29 cm.
Globalization -- Cross-cultural business -- Politics, law, and business ethics -- Economic systems and development -- International trade -- Business : government trade relations -- Foreign direct investment -- Regional economic integration -- International financial markets -- International monetary system -- International strategy and organization -- Analyzing international opportunities -- Selecting and managing entry modes -- Developing and marketing products -- Managing international operations -- Hiring and managing employees.
9780136095200 0136095208 9780137153756 0137153759
HD62.4 / .W586 2009
International business : the challenges of globalization / John J. Wild ; Kenneth L. Wild ; Jerry C.Y. Han. - 5. ed., global ed. - Boston : Pearson, 2010. - 507 p. : ill. ; 29 cm.
Globalization -- Cross-cultural business -- Politics, law, and business ethics -- Economic systems and development -- International trade -- Business : government trade relations -- Foreign direct investment -- Regional economic integration -- International financial markets -- International monetary system -- International strategy and organization -- Analyzing international opportunities -- Selecting and managing entry modes -- Developing and marketing products -- Managing international operations -- Hiring and managing employees.
9780136095200 0136095208 9780137153756 0137153759
HD62.4 / .W586 2009