Principles of economics / Moore McDowell ... [et al.]. - 2nd European ed. - London : McGraw-Hill Higher Education, c2009. - xxv, 810 p. : col. ill. ; 27 cm.

Includes bibliographical references and index.

Avoiding excessive reliance on formal mathematical derivations, this text presents concepts intuitively through examples drawn from familiar contexts. It relies throughout on a shortlist of core principles which it reinforces repeatedly by illustrating and applying each in numerous contexts.

9780077121693 (pbk.) 0077121694 (pbk.)


Economics.


Europe--Economic conditions--21st century.

330