Ulrich, Karl T.

Product design and development / Karl T. Ulrich, Steven D. Eppinger. - 4th ed. - Boston : McGraw-Hill Higher Education, c2008. - xv, 368 p. : ill. ; 24 cm.

Includes bibliographical references and index.

This text presents a set of product development techniques aimed at bringing together the marketing, design, and manufacturing functions of the enterprise. The integrative methods facilitate problem-solving and decision-making.

9780073101422 (alk. paper) 0073101427 (alk. paper) 9780071259477 (pbk.) 0071259473 (pbk.)

2007013757


Industrial management.
Production management.
Industrial engineering.
New products--Management.

HD31 / .U47 2008

658.5/752