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Peverelli, Roger,

Reinventing customer engagement : the next level of digital transformation for banks and insurers / Roger Peverelli & Reggy de Feniks. - 248 pages : color illustrations ; 21 cm

Includes bibliographical references.

ISBN: 9781907794490 1907794492

Subjects--Topical Terms:
Financial services industry--Technological innovations.
Financial services industry--Marketing.
Financial services industry--Customer services.
Financial services industry--Technological innovations.
Financial services industry--Customer services.
Financial services industry--Marketing.

LC Class. No.: HG173 / .P49 2017