Normal view MARC view ISBD view

Gilbert, David, 1947 Mar. 2-

Retail marketing management / David Gilbert. - 2nd ed. - Harlow ; New York : Financial Times/ Prentice Hall, 2003. - xiii, 457 p. : ill. ; 25 cm.

Previous ed.: 1999.

Includes bibliographical references and index.

ISBN: 0273655116 9780273655114

LCCN: 2004351448

Subjects--Topical Terms:
Marketing--Management.
Retail trade.

LC Class. No.: HF5415.13 / .G479 2003

Dewey Class. No.: 658.87