Creative direction in a digital world : (Record no. 2275)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 02027cam a2200457 i 4500 |
| 001 - CONTROL NUMBER | |
| control field | u15164 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | SA-PMU |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20210418123244.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 160525s2017 flua b 001 0 eng |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER | |
| LC control number | 2016024073 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | DLC |
| Language of cataloging | eng |
| Description conventions | rda |
| Transcribing agency | DLC |
| Modifying agency | OCLCF |
| -- | YDX |
| -- | OCLCO |
| -- | THHCU |
| -- | OCLCQ |
| -- | BDX |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9781138847514 |
| Qualifying information | (alk. paper) |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 1138847518 |
| Qualifying information | (alk. paper) |
| 035 ## - SYSTEM CONTROL NUMBER | |
| System control number | (OCoLC)950751072 |
| 042 ## - AUTHENTICATION CODE | |
| Authentication code | pcc |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | TK5105.888 |
| Item number | .H373 2017 |
| 082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 659.14/4 |
| Edition number | 23 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Harrell, Adam, |
| Relator term | author. |
| 245 10 - TITLE STATEMENT | |
| Title | Creative direction in a digital world : |
| Remainder of title | a guide to being a modern creative director / |
| Statement of responsibility, etc. | Adam Harrell. |
| 264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE | |
| Place of production, publication, distribution, manufacture | Boca Raton : |
| Name of producer, publisher, distributor, manufacturer | CRC Press Taylor & Francis Group, |
| Date of production, publication, distribution, manufacture, or copyright notice | [2017] |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxii, 114 pages : |
| Other physical details | illustrations (some color) ; |
| Dimensions | 26 cm |
| 336 ## - CONTENT TYPE | |
| Content type term | text |
| Content type code | txt |
| Source | rdacontent |
| 337 ## - MEDIA TYPE | |
| Media type term | unmediated |
| Media type code | n |
| Source | rdamedia |
| 338 ## - CARRIER TYPE | |
| Carrier type term | volume |
| Carrier type code | nc |
| Source | rdacarrier |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc. note | Includes bibliographical references and index. |
| 505 0# - FORMATTED CONTENTS NOTE | |
| Formatted contents note | Understand your audience -- What you should know about branding -- The process of ideation and concepting -- The elements of great design -- Creating narrative with animation and video -- Making your message spread -- The innovation trap -- Guide to digital prototyping -- Designing digital experiences -- Presenting -- Keeping yourself and your team happy. |
| 596 ## - | |
| -- | 1 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Web sites |
| General subdivision | Design. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Computer animation. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Creativity in advertising. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Internet advertising. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Internet marketing. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Video recordings |
| General subdivision | Production and direction. |
| 650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Computer animation. |
| Source of heading or term | fast |
| Authority record control number or standard number | (OCoLC)fst00872015 |
| 650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Creativity in advertising. |
| Source of heading or term | fast |
| Authority record control number or standard number | (OCoLC)fst01746291 |
| 650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Internet advertising. |
| Source of heading or term | fast |
| Authority record control number or standard number | (OCoLC)fst00977220 |
| 650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Internet marketing. |
| Source of heading or term | fast |
| Authority record control number or standard number | (OCoLC)fst00977272 |
| 650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Video recordings |
| General subdivision | Production and direction. |
| Source of heading or term | fast |
| Authority record control number or standard number | (OCoLC)fst01166496 |
| 650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Web sites |
| General subdivision | Design. |
| Source of heading or term | fast |
| Authority record control number or standard number | (OCoLC)fst01173252 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
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