| 000 -LEADER |
| fixed length control field |
00944cam a2200325 a 4500 |
| 001 - CONTROL NUMBER |
| control field |
u5006 |
| 003 - CONTROL NUMBER IDENTIFIER |
| control field |
SA-PMU |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
| control field |
20210418124704.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
| fixed length control field |
090113s2010 maua b 001 0 eng |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER |
| LC control number |
2009000967 |
| 040 ## - CATALOGING SOURCE |
| Original cataloging agency |
DLC |
| Transcribing agency |
DLC |
| Modifying agency |
BTCTA |
| -- |
C#P |
| -- |
BWX |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
| International Standard Book Number |
9780073404837 (alk. paper) |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
| International Standard Book Number |
0073404837 (alk. paper) |
| 035 ## - SYSTEM CONTROL NUMBER |
| System control number |
(OCoLC)244765071 |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER |
| Classification number |
HF5438.25 |
| Item number |
.J655 2010 |
| 082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER |
| Classification number |
658.85 |
| Edition number |
22 |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
| Personal name |
Johnston, Mark W. |
| 245 10 - TITLE STATEMENT |
| Title |
Relationship selling / |
| Statement of responsibility, etc. |
Mark W. Johnston, Greg W. Marshall. |
| 250 ## - EDITION STATEMENT |
| Edition statement |
3rd ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. |
| Place of publication, distribution, etc. |
Boston : |
| Name of publisher, distributor, etc. |
McGraw-Hill/Irwin, |
| Date of publication, distribution, etc. |
c2010. |
| 300 ## - PHYSICAL DESCRIPTION |
| Extent |
xxvii, 452 p. : |
| Other physical details |
col. ill. ; |
| Dimensions |
26 cm. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
| Bibliography, etc. note |
Includes bibliographical references (p. 431-439) and indexes. |
| 596 ## - |
| -- |
1 2 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
| Topical term or geographic name entry element |
Selling. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
| Topical term or geographic name entry element |
Relationship marketing. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
| Topical term or geographic name entry element |
Customer relations. |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
| Personal name |
Marshall, Greg W. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
| Koha item type |
Books |
| 994 ## - |
| -- |
Z0 |
| -- |
SUPMU |