Strategic management : planning for domestic & global competition / John A. Pearce II, Villanova School of Business, Villanova University, Richard B. Robinson, Jr., Darla Moore School of Business, University of South Carolina.

By: Pearce, John AContributor(s): Robinson, Richard B. (Richard Braden), 1947-Material type: TextTextPublisher: New York, NY : McGraw Hill Education, [2015]Edition: Fourteenth editionDescription: xxi, 450 pages : illustrations ; 26 cmContent type: text Media type: unmediated Carrier type: volumeISBN: 9780077862510; 0077862511Subject(s): Strategic planning | Strategic planningDDC classification: 658.4/012 LOC classification: HD30.28 | .P3395 2015
Contents:
1. Strategic management -- 2. Company mission -- 3. Corporate social responsibility and business ethics -- 4. The external environment -- 5. The global environment -- 6. Internal analysis -- 7. Long-term objectives and strategies -- 8. Business strategy -- 9. Multibusiness strategy -- 10. Implementation -- 11. Organizational structure -- 12. Leadership and culture -- 13. Strategic control -- 14. Innovation and entrepreneurship
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Item type Current library Call number Copy number Status Notes Date due Barcode
Books Books Female Library
HD30.28 .P3395 2015 (Browse shelf (Opens below)) 1 Available STACKS 51952000199304
Books Books Main Library
HD30.28 .P3395 2015 (Browse shelf (Opens below)) 1 Available STACKS 51952000199311

Includes bibliographical references and indexes.

1. Strategic management -- 2. Company mission -- 3. Corporate social responsibility and business ethics -- 4. The external environment -- 5. The global environment -- 6. Internal analysis -- 7. Long-term objectives and strategies -- 8. Business strategy -- 9. Multibusiness strategy -- 10. Implementation -- 11. Organizational structure -- 12. Leadership and culture -- 13. Strategic control -- 14. Innovation and entrepreneurship

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