Strategic planning : a practical guide for competitive success / Stanley C. Abraham.
Material type:
TextPublisher: Bingley, U.K. : Emerald, 2012Edition: 2nd edDescription: xiii, 253 pages : illustrations ; 24 cmContent type: text Media type: unmediated Carrier type: volumeISBN: 9781780525204; 1780525206Subject(s): Strategic planning | Strategic planningDDC classification: 658.4012 LOC classification: HD30.28 | .A27 2012| Item type | Current library | Call number | Copy number | Status | Notes | Date due | Barcode |
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Female Library | HD30.28 .A27 2012 (Browse shelf (Opens below)) | 1 | Available | STACKS | 51952000201328 | |
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Main Library | HD30.28 .A27 2012 (Browse shelf (Opens below)) | 1 | Available | STACKS | 51952000201335 |
Includes bibliographical references and indexes.
A strategic analysis model that works -- Defining key strategic terms -- Strategic thinking.
The strategic-planning process -- Analyzing the external environment -- Assessing the company itself -- Creating strategic alternatives then choosing the best one -- Proposing recommendations.
Doing strategic planning -- Managing the strategic-planning process -- Operational planning and implementation -- Ten benefits of effective strategic planning.
Appendix A. Some definitions of strategy -- Appendix B. Guidelines for using the SAM software -- Appendix C. the strategic-planning process of Cal Poly Pomona's Computer Information Systems (CIS) department -- Glossary.
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