Business Digital Transformation: Alex Zarifis (Editor), Despo Ktoridou (Editor), Leonidas Efthymiou (Editor), Xusen Cheng (Editor) Selected Cases from Industry Leaders
Material type:
Text Palgrave Macmillan 2024Description: 274 pages : illustrations ; 22 cmContent type: text Media type: unmediated Carrier type: volumeISBN: 9783031336676Subject(s): Business -- Data processing -- Congresses | Business -- Data processingGenre/Form: Conference papers and proceedings | Conference papers and proceedings.DDC classification: 658.05 LOC classification: HF5548.2 .B87 2024Summary: Digital transformation involves the union of technological change and innovative technologies and is about constant innovation, evolution and acceleration. While it is true that technology is an enabler of digital transformation, transformation often involves people, process, and technology. This collected volume addresses organizational challenges and pitfalls experienced during the implementation of, and experimentation with, digital transformation.
The collection reveals examples, experiences, and best practices in the business sector where the grounds of digital transformation were set. The contributors provide taxonomies as well as historical points of digital transformation in the business sector, along with their impact on selected corporate entities, as well as including cases and best practices from industry leaders.
The interrelation among people, technology needs, and organizational structures are the major themes of this edited book. It will be of great value to students and scholars of digital business, innovation, strategic management and sustainability.
| Item type | Current library | Call number | Status | Date due | Barcode |
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Main Library | HF5548.2 .B87 2024 (Browse shelf (Opens below)) | Available | 51952000222132 | |
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Female Library | HF5548.2 .B87 2024 (Browse shelf (Opens below)) | Available | 51952000222125 |
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| HF5438 .B676 2020 Sales Secrets the world's top salespeople share their secrets to success / | HF5438.5 .P475 2021 Strategic advertising management / | HF5438.5 .P475 2021 Strategic advertising management / | HF5548.2 .B87 2024 Business Digital Transformation: Selected Cases from Industry Leaders | HF5548.2 .B87 2024 Business Digital Transformation: Selected Cases from Industry Leaders | HF5548.2 .M224 2024 Management Information Systems, Technology, and Marketing / | HF5548.2 .M224 2024 Management Information Systems, Technology, and Marketing / |
Digital transformation involves the union of technological change and innovative technologies and is about constant innovation, evolution and acceleration. While it is true that technology is an enabler of digital transformation, transformation often involves people, process, and technology. This collected volume addresses organizational challenges and pitfalls experienced during the implementation of, and experimentation with, digital transformation.
The collection reveals examples, experiences, and best practices in the business sector where the grounds of digital transformation were set. The contributors provide taxonomies as well as historical points of digital transformation in the business sector, along with their impact on selected corporate entities, as well as including cases and best practices from industry leaders.
The interrelation among people, technology needs, and organizational structures are the major themes of this edited book. It will be of great value to students and scholars of digital business, innovation, strategic management and sustainability.
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