Business practices in higher education : a guide for today's administrators / Mark A. Kretovics.

By: Kretovics, MarkMaterial type: TextTextPublisher: New York : Routledge, 2011Description: xiv, 243 p. : ill. ; 24 cmISBN: 9780415874014 (alk. paper); 0415874017 (alk. paper); 9780415874021 (alk. paper); 0415874025 (alk. paper); 9780203838624 (alk. paper); 0203838629 (alk. paper)Subject(s): Universities and colleges -- United States -- Business management -- Handbooks, manuals, etcDDC classification: 378.1/060973 LOC classification: LB2341.93.U6 | K74 2011
Contents:
Today's environment -- Organizational and administrative structures of higher education in the US -- Basic economic principles and higher education -- Finance -- Budget basics -- Management principles -- Managing human resources in higher education: the recruitment, selection, and retention of competent staff -- Marketing basics -- Politics and power: defense against the dark arts -- Where do we go from here?: what is next?
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Includes bibliographical references and index.

Today's environment -- Organizational and administrative structures of higher education in the US -- Basic economic principles and higher education -- Finance -- Budget basics -- Management principles -- Managing human resources in higher education: the recruitment, selection, and retention of competent staff -- Marketing basics -- Politics and power: defense against the dark arts -- Where do we go from here?: what is next?

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