Click : what millions of people are doing online and why it matters / Bill Tancer.
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TextPublisher: New York : Hyperion, c2008Edition: 1st edDescription: xi, 221 p. : ill. ; 25 cmISBN: 9781401323042; 1401323049Subject(s): Internet users -- United States -- Psychology | Web usage miningDDC classification: 006.3/12 LOC classification: ZA4235 | .T36 2008Online resources: Table of contents only | Item type | Current library | Call number | Copy number | Status | Notes | Date due | Barcode |
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Female Library | ZA4235 .T36 2008 (Browse shelf (Opens below)) | 1 | Available | STACKS | 51952000082095 | |
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Main Library | ZA4235 .T36 2008 (Browse shelf (Opens below)) | 1 | Available | STACKS | 51952000060574 |
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| ZA4080 .A26 2006 Virtual collections in digital libraries / | ZA4201 .D65 1999 Doing Internet research : critical issues and methods for examining the Net / | ZA4228 .B47 2004 Internet data collection / | ZA4235 .T36 2008 Click : what millions of people are doing online and why it matters / | ZA4237 .P37 2011 The filter bubble : how the new personalized Web is changing what we read and how we think / |
PPC--porn, pills, and casinos -- Getting to the what we really think -- Prom in January -- Failed resolutions & the false hope syndrome -- Celebrity worship syndrome -- What are you afraid of? : and other telling questions -- Web who.0 -- Data rocks and the television-Internet connection -- Women wrestlers and arbitraging financial markets -- Finding the early adopters -- Super-connectors and predicting the next rock star -- Epilogue : who we are and why it matters.
Includes bibliographical references (p. [205]-209) and index.
An Internet analyst responsible for monitoring the aggregate online research of more than ten million users every day shares insights into how people use the Web, navigate, and search for information, and explains how his work can help businesses to target consumer trends.
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