Harvard business review on strategic sales management.

Material type: TextTextSeries: Harvard business review paperback series: Publisher: Boston, Mass. : Harvard Business School, c2007Description: vii, 197 p. : ill. ; 21 cmISBN: 9781422114926 (pbk. : alk. paper); 1422114929 (pbk. : alk. paper)Other title: Strategic sales managementUniform titles: Harvard business review. Subject(s): Sales managementDDC classification: 658.8/1 LOC classification: HF5438.4 | .H374 2007Online resources: Table of contents
Contents:
How right should the customer be? / Erin Anderson and Vincent Onyemah -- Ending the war between sales and marketing / Andris A. Zoltners, Prabhakant Sinha, and Sally E. Lorimer -- Understanding what your sales manager is up against / Barry Trailer and Jim Dickie -- Better sales networks / Tuba Üstüner and David Godes -- Leading change from the top line: an interview with Fred Hassan / Thomas A. Stewart and David Champion -- The sales learning curve / Mark Leslie and Charles A. Holloway -- The ultimately accountable job: leading today's sales organization / Jerome A. Colletti and Mary S. Fiss.
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Item type Current library Call number Copy number Status Notes Date due Barcode
Books Books Female Library
HF5438.4 .H374 2007 (Browse shelf (Opens below)) 1 Available STACKS 51952000103356
Books Books Main Library
HF5438.4 .H374 2007 (Browse shelf (Opens below)) 1 Available STACKS 51952000132844

Based on the July-August 2006 special issue of the Harvard business review.

Includes index.

How right should the customer be? / Erin Anderson and Vincent Onyemah -- Ending the war between sales and marketing / Andris A. Zoltners, Prabhakant Sinha, and Sally E. Lorimer -- Understanding what your sales manager is up against / Barry Trailer and Jim Dickie -- Better sales networks / Tuba Üstüner and David Godes -- Leading change from the top line: an interview with Fred Hassan / Thomas A. Stewart and David Champion -- The sales learning curve / Mark Leslie and Charles A. Holloway -- The ultimately accountable job: leading today's sales organization / Jerome A. Colletti and Mary S. Fiss.

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