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    Meggs' history of graphic design / Philip B. Meggs, Alston W. Purvis.

    By: Meggs, Philip BContributor(s): Purvis, Alston W, 1943- | Meggs, Philip B. History of graphic designMaterial type: TextTextPublisher: Hoboken, N.J. : J. Wiley & Sons, c2006Edition: 4th edDescription: xi, 575 p. : ill. (some col.) ; 29 cmISBN: 0471699020 (cloth : alk. paper); 9780471699026 (cloth : alk. paper)Subject(s): Graphic design (Typography) -- History | Book design -- HistoryDDC classification: 686.2/2 LOC classification: Z246 | .M43 2006Online resources: Table of contents | Publisher description | Contributor biographical information
    Contents:
    Part I. The prologue to graphic design : 1. The invention of writing -- 2. Alphabets -- 3. The Asian contribution -- 4. Illuminated manuscripts -- Part II. A graphic renaissance : 5. Printing comes to Europe -- 6. The German illustrated book -- 7. Renaissance graphic design -- 8. An epoch of typographic genius -- Part III. The bridge to the twentieth century : 9. Graphic design and the Industrial Revolution -- 10. The Arts and Crafts Movement and its heritage -- 11. Art Nouveau -- 12. The genesis of twentieth century design -- Part IV. The modernist era : 13. The influence of modern art -- 14. Pictorial modernism -- 15. A new language of form -- 16. The Bauhaus and the new typography -- The modern movement in America -- Part V. The age of information : 18. The international typographic style -- 19. The New York school -- 20. Corporate identity and visual systems -- 21. The conceptual image -- 22. National visions within a global dialogue -- 23. Postmodern design -- 24. The digital revolution and beyond.
    Review: "Under the new authorial leadership of Alston W. Purvis, Meggs' History of Graphic Design, Fourth Edition offers hundreds of full-color images supported by the latest information, including a new chapter on modern type design. With more than 1,000 illustrations, lucid text, and interpretive captions, this Fourth Edition reveals as saga of creative innovators, breakthrough technologies, and important design innovations."--BOOK JACKET.
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    Rev. ed. of: A history of graphic design. c1998.

    Includes bibliographical references (p. [533]-551) and index.

    Part I. The prologue to graphic design : 1. The invention of writing -- 2. Alphabets -- 3. The Asian contribution -- 4. Illuminated manuscripts -- Part II. A graphic renaissance : 5. Printing comes to Europe -- 6. The German illustrated book -- 7. Renaissance graphic design -- 8. An epoch of typographic genius -- Part III. The bridge to the twentieth century : 9. Graphic design and the Industrial Revolution -- 10. The Arts and Crafts Movement and its heritage -- 11. Art Nouveau -- 12. The genesis of twentieth century design -- Part IV. The modernist era : 13. The influence of modern art -- 14. Pictorial modernism -- 15. A new language of form -- 16. The Bauhaus and the new typography -- The modern movement in America -- Part V. The age of information : 18. The international typographic style -- 19. The New York school -- 20. Corporate identity and visual systems -- 21. The conceptual image -- 22. National visions within a global dialogue -- 23. Postmodern design -- 24. The digital revolution and beyond.

    "Under the new authorial leadership of Alston W. Purvis, Meggs' History of Graphic Design, Fourth Edition offers hundreds of full-color images supported by the latest information, including a new chapter on modern type design. With more than 1,000 illustrations, lucid text, and interpretive captions, this Fourth Edition reveals as saga of creative innovators, breakthrough technologies, and important design innovations."--BOOK JACKET.

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