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    The power of unreasonable people : how social entrepreneurs create markets that change the world / John Elkington, Pamela Hartigan.

    By: Elkington, John, 1949-Contributor(s): Hartigan, PamelaMaterial type: TextTextSeries: Leadership for the common good: Publisher: Boston, Mass. : Harvard Business School Press, c2008Description: xviii, 242 p. ; 25 cmISBN: 9781422104064; 1422104060Subject(s): Social entrepreneurship | Social changeDDC classification: 361.7068/8 LOC classification: HD60 | .E45 2008Online resources: Table of contents
    Contents:
    Organizing for success : the business models -- Tapping financial resources -- Identifying market opportunities in ten great divides -- Raising expectations for bonsai consumers -- Democratizing technology -- Changing the system -- Scaling solutions -- Conclusion : choosing our future.
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    Includes bibliographical references and index.

    Organizing for success : the business models -- Tapping financial resources -- Identifying market opportunities in ten great divides -- Raising expectations for bonsai consumers -- Democratizing technology -- Changing the system -- Scaling solutions -- Conclusion : choosing our future.

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