Redefining global strategy : crossing borders in a world where differences still matter / Pankaj Ghemawat.

By: Ghemawat, PankajMaterial type: TextTextPublisher: Boston, Mass. : Harvard Business School Press, c2007Description: xii, 257 p. : ill., maps ; 24 cmISBN: 9781591398660 (hardcover : alk. paper); 1591398665Subject(s): International business enterprises -- Management | Strategic planning | Intercultural communicationDDC classification: 658.4/012 LOC classification: HD62.4 | .G474 2007Online resources: Table of contents only | Contributor biographical information
Contents:
Introduction -- Value in a world of differences -- Semiglobalization and strategy -- Differences across countries: the CAGE distance framework -- Global value creation: the ADDING value scorecard -- Strategies for global value creation -- Adaptation: adjusting to differences -- Aggregation: overcoming differences -- Arbitrage: exploiting differences -- Playing the differences: the AAA triangle -- Toward a better future: getting started.
Summary: According to Pankaj Ghemawat, most economic activity - including direct investment, tourism, and communication - happens locally, not internationally. With this book, he offers practical management tools for operating across borders in a semi-globalized world.
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Includes bibliographical references (p. [231-247]) and index.

Introduction -- Value in a world of differences -- Semiglobalization and strategy -- Differences across countries: the CAGE distance framework -- Global value creation: the ADDING value scorecard -- Strategies for global value creation -- Adaptation: adjusting to differences -- Aggregation: overcoming differences -- Arbitrage: exploiting differences -- Playing the differences: the AAA triangle -- Toward a better future: getting started.

According to Pankaj Ghemawat, most economic activity - including direct investment, tourism, and communication - happens locally, not internationally. With this book, he offers practical management tools for operating across borders in a semi-globalized world.

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