Redefining global strategy : crossing borders in a world where differences still matter / Pankaj Ghemawat.
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Item type | Current library | Call number | Copy number | Status | Notes | Date due | Barcode |
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Female Library | HD62.4 .G474 2007 (Browse shelf (Opens below)) | 1 | Available | STACKS | 51952000103998 | |
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Main Library | HD62.4 .G474 2007 (Browse shelf (Opens below)) | 1 | Available | STACKS | 51952000131656 |
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Includes bibliographical references (p. [231-247]) and index.
Introduction -- Value in a world of differences -- Semiglobalization and strategy -- Differences across countries: the CAGE distance framework -- Global value creation: the ADDING value scorecard -- Strategies for global value creation -- Adaptation: adjusting to differences -- Aggregation: overcoming differences -- Arbitrage: exploiting differences -- Playing the differences: the AAA triangle -- Toward a better future: getting started.
According to Pankaj Ghemawat, most economic activity - including direct investment, tourism, and communication - happens locally, not internationally. With this book, he offers practical management tools for operating across borders in a semi-globalized world.
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