Surveys in social research /
David de Vaus.
- 5th ed.
- London : Routledge, 2002.
- xvii, 379 p. : ill. ; 26 cm.
- Social research today .
- Social research today. .
Previous ed.: London: UCL, 1996.
Includes bibliographical references and index.
Scope of survey research -- Nature of surveys -- Theory and social research -- Formulating and clarifying research questions -- Collecting survey data -- Developing indicators for concepts -- Ethics and data collection -- Finding a sample -- Constructing and administering questionnaires -- Setting up the data for analysis -- Coding -- Preparing variables for analysis -- Building scales -- Analyzing survey data -- Overview of analysis -- Univariate analysis -- Bivariate analysis: nominal and ordinal variables -- Biavariate analysis for interval-level variables -- Elaborating bivariate relationships -- Multivariate analysis -- Putting it into practices: a research example.