Crafting and executing strategy : concepts and readings /
Cover subtitle: the quest for competitive advantage : concepts and readings
Arthur A. Thompson, Margaret A. Peteraf, John E. Gamble, A.J. Strickland III.
- Twentieth edition.
- xlviii, 366 pages, 178 variously numbered pages : color illustrations ; 26 cm
Previous edition: 2014
Includes bibliographical references and indexes.
9781259297076 1259297071
2014033214
Strategic planning. Business planning. Business planning. Strategic planning.