Gesteland, Richard R. <br/><br/>
Cross-cultural business behavior :  negotiating, selling, sourcing and managing across cultures / 
Richard R. Gesteland. 
 - 4th ed. 
 - [Copenhagen, Denmark] :  Copenhagen Business School Press,  c2005. 
 - 351 p. :  1 map ;  24 cm. 
<br/><br/>Includes bibliographical references (p. [345]-351). 
<br/><br/> Provides practical guidance for negotiating with customers and suppliers around the world. This fourth edition includes cases, additional negotiator profiles and comparisons of Nordic business cultures as well as advice for adapting sales presentations to the culture of the customer. 
<br/><br/><label>ISBN: </label>8763001497 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Business etiquette.<br/>Export marketing.<br/>Intercultural communication.<br/>Negotiation in business.<br/>National characteristics.
<br/><br/><label>LC Class. No.: </label>HF5389  / .G47 2005 
<br/><br/><label>Dewey Class. No.: </label>395.52