TY - BOOK AU - Buckingham,Chris TI - Crowdfunding intelligence: the no-nonsense guide to raising investment funds on the Internet SN - 9781907794988 AV - HG4751 .B83 2015 U1 - 658.1/5224 23 PY - 2015/// CY - London PB - LID KW - Electronic fund raising KW - Crowd funding KW - fast KW - BUSINESS & ECONOMICS / E-Commerce KW - bisacsh N1 - Includes bibliographical references N2 - "Crowdfunding's time has arrived! Through the power of the Internet, it represents one of the most exhilarating ways to raise investment funds for your dream project. It enables you to get exposure in the public domain and can mean a seal of approval being given to your ideas by the masses. Developed from crowdsourcing - where people get together to generate ideas and solve problems - crowdfunding is an extension of this, only now the crowd add money (funding) to a project. It offers investment solutions to project needs in all sorts of fields, from apps to zoos. This book provides unrivalled explanations and frameworks to help any entrepreneur or business to prepare and execute a successful crowdfunding campaign and raise the capital they need. It contains expert insights and advice from the major players in the sector, including the leading crowdfunding sites, on how success can be achieved."--Amazon website ER -