Laudon, Kenneth C., 1944-

E-commerce : business, technology, society / E-commerce 2011 Kenneth C. Laudon, Carol Guercio Traver ; [editor in chief, Eric Svendsen]. - 7th ed. - Boston, Mass. ; London : Pearson, c2011. - 900 p. : ill ; 25 cm.

Adapted from the U.S. edition originally published as: E-commerce 2011. Prentice Hall, c2011. "International edition"--T.p.

Includes bibliographical references and index.

9780273750840 (pbk.) 0273750844 (pbk.) 9780136091196 (hbk.) 0136091199 (hbk.)


Electronic commerce.
Internet marketing.
Information technology.

HF5548.32 / .L38 2011

658.872