Barringer, Bruce R.

Entrepreneurship : successfully launching new ventures / Bruce R. Barringer, R. Duane Ireland. - 3rd ed. - Upper Saddle River, N.J. : Prentice Hall, c2010. - 608 p. : ill. (chiefly col.) ; 28 cm. - Prentice Hall entrepreneurship series . - Prentice Hall entrepreneurship series. .

Includes bibliographical references and indexes.

'Entrepreneurship' takes students on the entire journey of launching a new business venture, placing a unique emphasis on the front end of the entrepreneurial process.

0138158088 (Global ed. : pbk.) 9780138158088 (Global ed. : pbk.)


Entrepreneurship.
New business enterprises.