Johnson, Gerry.

Exploring strategy / Gerry Johnson, Richard Whittington, Kevan Scholes. - 9th ed. - Harlow [etc.] : Prentice Hall, 2011. - xxiv, 562 p. ; 28 cm.

Previous ed.: published as Exploring corporate strategy. 2008. Includes index.

0273737007 (pbk) : £44.88 9780273737001


Business planning.
Strategic planning.

658.4012