TY - BOOK AU - Pariser,Eli TI - The filter bubble: how the new personalized Web is changing what we read and how we think SN - 0143121235 AV - ZA4237 .P37 2011 U1 - 004.678 PARISER PY - 2012/// CY - New York, N.Y. PB - Penguin Books/Penguin Press KW - Invisible Web KW - Information organization KW - Semantic Web KW - Social aspects KW - World Wide Web KW - Subject access KW - Internet KW - Censorship N1 - Includes bibliographical references and index; The race for relevance -- The user is the content -- The Adderall society -- The you loop -- The public is irrelevant -- Hello, world! -- What you want, whether you want it or not -- Escape from the city of ghettos N2 - A filter bubble is a term coined by internet activist Eli Pariser in his book by the same name to describe a phenomenon in which websites use algorithms to selectively guess what information a user would like to see, based on information about the user (such as location, past click behaviour and search history). As a result, websites tend to show only information which agrees with the user's past viewpoint, effectively isolating the user in a bubble that tends to exclude contrary information ER -