TY - BOOK AU - Keegan,Warren J. AU - Green,Mark C. TI - Global marketing SN - 9780137042685 (pbk.) AV - HF1416 .K443 2011 U1 - 658.84 22 PY - 2011/// CY - Boston, Mass., London PB - Pearson Education KW - Export marketing KW - Management N1 - Previous ed.: Harlow: Prentice Hall, 2008; Includes bibliographical references and index ER -