TY  - BOOK
AU  - Trott,Paul
TI  - Innovation management and new product development
SN  - 9780273713159 (alk. paper)
AV  - HD45 .T76 2008
U1  - 658.5/75 22
PY  - 2008///
CY  - Harlow, England, New York
PB  - Financial Times/Prentice Hall
KW  - Technological innovations
KW  - Management
KW  - Industrial management
KW  - Product management
N1  - Includes bibliographical references and index
N2  - This is an ideal introduction to the processes and issues of managing technological innovation and the development of new products. It offers students a contemporary view of innovation management that focuses on the links between groups
UR  - http://catdir.loc.gov/catdir/toc/ecip085/2007048699.html
ER  -