TY - BOOK AU - Wild,Kenneth L. AU - Wild,John AU - Han,Jerry C.Y. TI - International business: the challenges of globalization SN - 9780136095200 AV - HD62.4 .W586 2009 PY - 2010/// CY - Boston PB - Pearson N1 - Globalization -- Cross-cultural business -- Politics, law, and business ethics -- Economic systems and development -- International trade -- Business : government trade relations -- Foreign direct investment -- Regional economic integration -- International financial markets -- International monetary system -- International strategy and organization -- Analyzing international opportunities -- Selecting and managing entry modes -- Developing and marketing products -- Managing international operations -- Hiring and managing employees ER -