Goddard, Angela, 1954- The language of advertising : written texts / Angela Goddard. - 2nd ed. - London : Routledge, 2002. - 131 p. : ill. ; 25 cm. - Intertext . - Intertext. . Previous ed.: 1998. Includes bibliographical references and index. ISBN: 0415278023 9780415278027 0415278031 (pbk.) 9780415278034 (pbk.) Nat. Bib. No.: GBA2-Y8419 Subjects--Topical Terms: Advertising--Language. LC Class. No.: PE1422 / .G63 2002 Dewey Class. No.: 659.1014 401/.41