TY  - BOOK
AU  - Wilson,Alan M.
TI  - Marketing research: an integrated approach 
SN  - 027369474X (alk. paper)
AV  - HF5415.2 .W558 2006
U1  - 658.8/3 22
PY  - 2006///
CY  - Harlow, England, New York
PB  - Prentice Hall/Financial Times
KW  - Marketing research
N1  - Includes bibliographical references and index
ER  -