Gay, Richard. <br/><br/>
Online marketing :  a customer-led approach / 
Richard Gay, Alan Charlesworth, Rita Esen. 
 - Oxford :  Oxford University Press,  2007. 
 - xv, 538 p. ;  25 cm. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>9780199265855 (pbk.) 0199265852 (pbk.) 
<br/><br/><label>LCCN: </label>2007297157 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Internet marketing.
<br/><br/><label>LC Class. No.: </label>HF5415.1265  / .G39 2007 
<br/><br/><label>Dewey Class. No.: </label>658.872