TY  - BOOK
AU  - Walter,Ekaterina
AU  - Gioglio,Jessica
TI  - The power of visual storytelling: how to use visuals, videos, and social media to market your brand 
SN  - 9780071823937
AV  - HF5415.1265 .W365 2014
U1  - 659.14/4 23
PY  - 2014///]
CY  - New York
PB  - McGraw-Hill
KW  - Viral marketing
KW  - Internet marketing
KW  - fast
KW  - Internet
KW  - Marknadsföring
KW  - sao
N1  - Includes bibliographical references (pages 201-211) and index; Foreword / by Dan Roam -- Introduction -- The rise of visual storytelling -- Types, tips, and tactics of visual marketing -- The power of the platform : visual storytelling on social networks -- Developing a visual storytelling roadmap : from strategy to implementation -- Real-time marketing in a visual world
N2  - Filled with full-color images and thought-provoking examples from leading companies. The Power of Visual Storytelling explains how to grow your business and strengthen your brand by leveraging photos, videos, infographics, presentations, and other rich media. The book delivers a powerful road map for getting started, while inspiring new levels of creativity within organizations of all types and sizes.--[book cover]
ER  -