TY  - BOOK
AU  - Jefkins,Frank William
TI  - Public relations
SN  - 0273634321
AV  - HM263 .J43 1998
U1  - 659.2 21
PY  - 1998///
CY  - London
PB  - Financial Times Pitman
KW  - Public relations
N2  - The new edition of this successful textbook has been revised and updated to take account of recent developments in the field of public relations, including advances in technology such as e-mail, desk-top publishing and the Internet
ER  -