TY - BOOK AU - Hollender,Jeffrey AU - Breen,Bill TI - The responsibility revolution: how the next generation of businesses will win SN - 9780470558423 AV - HD60 .H648 2010 U1 - 658.4/08 22 PY - 2010/// CY - San Francisco PB - Jossey-Bass KW - Social responsibility of business KW - Management KW - Social aspects KW - Industries KW - Business enterprises KW - Moral and ethical aspects KW - Social values KW - fast N1 - Includes bibliographical references (pages 185-200) and index; The responsibility revolution takes off -- The company takes on a mission : "Doing work that matters" matters now more than ever -- Not a company, but a community : a blueprint for summoning people's potential -- Make it transparent : in a see-through world, it doesn't pay to be opaque -- Authentically good : building the mission into every part of the business -- The cooperative company : building profits and solving problems through mass collaboration -- Beyond responsibility : the case for corporate consciousness ER -