Your search returned 3 results.

1.
Consumer behavior & marketing strategy / J. Paul Peter, Jerry C. Olson.

by Peter, J. Paul | Olson, Jerry C. (Jerry Corrie), 1944-.

Edition: 9th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New York : McGraw-Hill Irwin, c2010Other title: Consumer behavior and marketing strategy.Availability: Items available for loan: Main LibraryCall number: HF5415.3 .P468 2010 (1). In transit (1).

2.
Marketing management : knowledge and skills / J. Paul Peter, James H. Donnelly, Jr.

by Peter, J. Paul | Donnelly, James H.

Edition: 10th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New York : McGraw-Hill Irwin, c2011Availability: Items available for loan: Main LibraryCall number: HF5415.13 .P387 2011 (1), Female LibraryCall number: HF5415.13 .P387 2011 (1).

3.
A preface to marketing management / J. Paul Peter, James H. Donnelly, Jr.

by Peter, J. Paul | Donnelly, James H.

Edition: Twelfth ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New York : McGraw-Hill/Irwin, 2011Availability: Items available for loan: Main LibraryCall number: HF5415.13 .P388 2011 (1), Female LibraryCall number: HF5415.13 .P388 2011 (1).