000 02873cam a2200373 a 4500
001 u5034
003 SA-PMU
005 20210418124900.0
008 080424s2009 maua b 001 0 eng
010 _a 2008018590
040 _aDLC
_beng
_cDLC
_dBAKER
_dBTCTA
_dC#P
_dBWX
_dYDXCP
_dNLGGC
_dGA0
_dMDT
_dDEBBG
_dOCLCQ
_dCAUOI
020 _a9780073381541 (alk. paper)
020 _a0073381543 (alk. paper)
035 _a(OCoLC)226304807
_z(OCoLC)192082870
050 0 0 _aHD45
_b.B799 2009
082 0 0 _a658.5/14
_221
100 1 _aBurgelman, Robert A.
245 1 0 _aStrategic management of technology and innovation /
_cRobert A. Burgelman, Clayton M. Christensen, Steven C. Wheelwright.
250 _a5th ed.
260 _aBoston :
_bMcGraw-Hill Irwin,
_cc2009.
300 _axiii, 1264 p. :
_bill. ;
_c27 cm.
504 _aIncludes bibliographical references and indexes.
505 0 0 _gPt. 1.
_tIntegrating Technology and Strategy: A General Management Perspective --
_tTechnological Innovation --
_tTechnological Innovation and Strategy --
_gPt. 2.
_tDesign and Implementation of Technology Strategy: An Evolutionary Perspective --
_tTechnological Evolution --
_tIndustry Context --
_tOrganizational Context --
_tStrategic Action --
_gPt. 3.
_tEnactment of Technology Strategy-Developing a Firm's Innovative Capabilities --
_tInternal and External Sources of Technology --
_tLinking New Technology and Novel Customer Needs --
_tInternal Corporate Venturing --
_gPt. 4.
_tEnactment of Technology Strategy-Creating and Implementing a Development Strategy --
_tNew Product Development --
_tBuilding Competence/Capabilities Through New Product Development --
_gPt. 5.
_tConclusion: Innovation Challenges in Established Firms.
520 1 _a"The 5th Edition of Strategic Management of Technology and Innovation by Burgelman, Christensen, and Wheelwright continues its unmatched tradition of market leadership by using a combination of text, readings, and cases to bring to life the latest research on critical business challenges." "Strategic Management of Technology and Innovation takes the perspective of the general manager at the product line, business unit, and corporate levels. The book not only examines each of these levels in some detail, but also addresses the interaction between the different levels of general management - for example, the fit between product strategy and business unit strategy, and the link between business and corporate level technology strategy."--BOOK JACKET.
650 0 _aTechnological innovations
_xManagement.
650 0 _aNew products
_xManagement.
650 0 _aHigh technology industries
_xManagement.
700 1 _aChristensen, Clayton M.
700 1 _aWheelwright, Steven C.,
_d1943-
856 4 1 _3Table of contents only
_uhttp://catdir.loc.gov/catdir/toc/ecip0817/2008018590.html
942 _cBOOK
994 _aZ0
_bSUPMU
596 _a1 2
999 _c10175
_d10175