| 000 | 01013cam a22003134a 4500 | ||
|---|---|---|---|
| 001 | u6221 | ||
| 003 | SA-PMU | ||
| 005 | 20210418124911.0 | ||
| 008 | 080718s2008 nyua 001 0 eng | ||
| 010 | _a 2008298156 | ||
| 040 |
_aUKM _beng _cUKM _dDLC _dBAKER _dBTCTA _dYDXCP _dBWX _dBGU _dUMC _dJED _dVRC _dIG# _dVP@ _dHEBIS _dDEBBG _dOCLCQ _dOCL _dDEBSZ _dOCLCQ _dBDX |
||
| 020 | _a9780071458290 (hbk.) | ||
| 020 | _a0071458298 (hbk.) | ||
| 035 | _a(OCoLC)76797920 | ||
| 042 | _apcc | ||
| 050 | 0 | 0 |
_aHF5415.126 _b.S757 2008 |
| 082 | 0 | 0 |
_a658.8/72 _222 |
| 100 | 1 |
_aStone, Bob, _d1918-2007. |
|
| 245 | 1 | 0 |
_aSuccessful direct marketing methods : _binteractive, database, and customer-based marketing for digital age / _cBob Stone and Ron Jacobs. |
| 250 | _a8th ed. | ||
| 260 |
_aNew York : _bMcGraw-Hill, _cc2008. |
||
| 300 |
_axxviii, 663 p. : _bill. ; _c25 cm. |
||
| 500 | _aIncludes index. | ||
| 650 | 0 | _aDirect marketing. | |
| 700 | 1 |
_aJacobs, Ron, _d1948- |
|
| 942 | _cBOOK | ||
| 994 |
_aZ0 _bSUPMU |
||
| 596 | _a1 2 | ||
| 999 |
_c10286 _d10286 |
||