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010 _a 2019300132
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016 7 _a019393055
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020 _a9781465481801
020 _a146548180X
020 _a9780241343814
_q(hardcover)
020 _a024134381X
_q(hardcover)
020 _z9780241416679
_q(electronic book)
035 _a(OCoLC)on1101632114
040 _aBYV
_beng
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042 _alccopycat
050 0 0 _aNC997
_b.G669 2019
082 0 4 _a741.6
_223
245 0 0 _aGraphic design for everyone.
250 _aFirst American edition.
264 1 _aLondon ;
_aNew York :
_bDorling Kindersley Limited,
_c2019.
264 4 _c©2019
300 _a224 pages :
_billustrations (chiefly color) ;
_c24 cm
336 _atext
_btxt
_2rdacontent
336 _astill image
_bsti
_2rdacontent
337 _aunmediated
_bn
_2rdamedia
338 _avolume
_bnc
_2rdacarrier
500 _aIncludes index.
500 _a"Understand the building blocks so you can do it yourself."--Cover.
505 0 _aUnderstanding your brain -- You and your audience -- You and your brand -- Building blocks -- Type -- Colour -- Image -- Putting it together -- Basics -- Hierarchy -- Composition -- Producing your designs -- Advice and resources.
520 _aCreate your own blog, logo, website, and much more. Trying to give your blog extra visual impact? Need a new look for a personal, business, or community project? With this beginner's guide to graphic design, you'll be able to do this and much more! There have never been more opportunities to promote yourself online or in print, but to succeed you need to master the art of visual communication - combining the building blocks of type, image, and colour into an appealing, accessible message. Graphic Design for Everyone is your guide right from the start of the process, showing you first how to define your brand, your message and your audience. Learn the basic principles and language of design and how to use the building blocks successfully. Find out how to create a brand plan, discover how a typeface sets the mood, and learn to use colour theory for maximum impact. Gain inspiration from real-life examples in a wide range of styles, and workshops that help you to focus on the right solutions for you. Once you've learned the basics, turn to the ten design projects to help you create your own designs. From letterheads and business stationery to a marketing brochure and online shop, each project shows you how to assemble your design toolkit and use it for stunning results. And to complete the process, there's plenty of practical advice on publishing online, dealing with printers, and commissioning professional designers. Whether you're a complete newcomer to design or keen to build on what you know, Graphic Design for Everyone is the only resource you'll ever need.
650 0 _aGraphic arts.
650 0 _aCommercial art.
650 7 _aCommercial art.
_2fast
_0(OCoLC)fst00869331
650 7 _aGraphic arts.
_2fast
_0(OCoLC)fst00946595
776 0 8 _iEbook version :
_z9780241416679
906 _a7
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_ccopycat
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942 _2lcc
_cBOOK
999 _c12510
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