000 01697nam a22001817a 4500
005 20221023102938.0
008 221023b ||||| |||| 00| 0 eng d
020 _a9780566089206
040 _aPMU
_cPMU
050 _aHD9980.5 .M46 2011
082 _2658.503
100 _dMeroni, Anna and Sngiorgi, Daniela
245 _aDesign for Services (Design for Social Responsibility) by Anna Meroni , Daniela Sangiorgi
250 _a1st
260 _aLondon &N ew York
_bRoutledge
_c2011
521 _a In Design for Services, Anna Meroni and Daniela Sangiorgi articulate what Design is doing and can do for services, and how this connects to existing fields of knowledge and practice. Designers previously saw their task as the conceptualisation, development and production of tangible objects. In the twenty-first century, a designer rarely 'designs something' but rather 'designs for something': in the case of this publication, for change, better experiences and better services. The authors reflect on this recent transformation in the practice, role and skills of designers, by organising their book into three main sections. The first section links Design for Services to existing models and studies on services and service innovation. Section two presents multiple service design projects to illustrate and clarify the issues, practices and theories that characterise the discipline today; using these case studies the authors propose a conceptual framework that maps and describes the role of designers in the service economy. The final section projects the discipline into the emerging paradigms of a new economy to initiate a reflection on its future development.
942 _2lcc
_cBOOK
999 _c12579
_d12579