000			04040cam a22003854a 4500
001			u6389
003			SA-PMU
005			20210418123047.0
008			060518s2007 nyu b 001 0 eng
010			_a 2006015477
040			_aDLC _beng _cDLC _dYDXCP _dBAKER _dVP@ _dIXA _dBTCTA _dPUL _dYUS _dOCLCG _dIG# _dOCLCQ _dCHVBK _dP4I _dDEBBG _dOCLCQ _dOCL _dOCLCQ _dZWZ _dA7U _dTULIB
020			_a0071481516 (hardcover : alk. paper)
020			_a9780071481519 (hardcover : alk. paper)
035			_a(OCoLC)69104255
042			_apcc
050	0	0	_aHG4028.C6 _bB455 2007
082	0	0	_a361.7/65 _222
100	1		_aBenioff, Marc R., _d1964-
245	1	4	_aThe business of changing the world : _btwenty great leaders on strategic corporate philanthropy / _cMarc Benioff and Carlye Adler.
260			_aNew York : _bMcGraw-Hill, _cc2007.
300			_axxix, 297 p. ; _c24 cm.
504			_aIncludes bibliographical references (p. 285-287) and index.
505	0		_aCh. 1. A family tradition : Hasbro -- Why give? / Alan G. Hassenfeld -- Ch. 2. Delivering on its legacy : UPS -- Remembering Jim Casey / Mike Eskew -- Ch. 3. How to make boots and save the world : Timberland -- A sharing of strength / Jeffrey Swartz -- Ch. 4. A direct approach : Dell -- The return of leading responsibly / Michael S. Dell and Devin B. Rollins -- Ch. 5. Managing the most important assets : citizens financial group -- Living by our credo / Larry Fish -- Ch. 6. Giving back in the good times and the bad : Levi Strauss & Co -- Profits through principles / Phil Marineau -- Ch. 7. A transferring of skills : Michael Milken -- An investment in human capital / Michael Milken -- Ch. 8. Ingredients for success : Safeway -- Making a difference -- an ingredient of life / Steve Burd -- Ch. 9. Healthy choices : Glaxosmithkline -- Going beyond commercial transactions / Jean-Pierre Garnier -- Ch. 10. Predicting -- and changing -- the future : Intel -- Teach to the future / Craig Barrett -- Ch. 11. Serving people first : Starbucks -- Guided by principles / Jim Donald -- Ch. 12. Connecting the company to the community : Cisco Systems -- Building networks in the community / John Morgridge -- Ch. 13. Building hospitality in our communities : Carlson Companies -- Founding Fathers / Marilyn Carlson Nelson -- Ch. 14. Leading corporate social responsibility in Japan : NEC -- Empowered by the community / Akinobu Kanasugi -- Ch. 15. Creating forums for change : world economic forum -- Sustainable capitalism / Klaus Schwab -- Ch. 16. The everyday philanthropist : working assets -- Consumerism with a conscience / Laura Scher -- Ch. 17. Evolutionizing how we give back : revolution -- A hybrid approach to business and philanthropy / Steve Case -- Ch. 18. Witness to the world : Peter Gabriel -- Global voices / Peter Gabriel.
520	1		_a"In The Business of Changing the World, Marc Benioff and 19 other leaders share their corporate philanthropy secrets for the first time, revealing how any company can start their own program and reap enormous benefits." "This collection of testimonies brings to light the need for community giving, the challenges of implementing a philanthropic initiative, and the qualities, CEOs must posses in order to make their programs a success. Most important, it highlights the tremendous rewards society and businesses stand to earn."--BOOK JACKET.
650		0	_aCorporations _xCharitable contributions.
700	1		_aAdler, Carlye.
856	4	1	_3Table of contents only _uhttp://catdir.loc.gov/catdir/toc/fy0708/2006015477.html
856	4	2	_3Publisher description _uhttp://catdir.loc.gov/catdir/enhancements/fy0662/2006015477-d.html
856	4	2	_3Contributor biographical information _uhttp://catdir.loc.gov/catdir/enhancements/fy0707/2006015477-b.html
856	4		_uhttp://catdir.loc.gov/catdir/enhancements/fy0662/2006015477-d.html _zPublisher description
856	4		_uhttp://catdir.loc.gov/catdir/enhancements/fy0707/2006015477-b.html _zContributor biographical information
942			_cBOOK
994			_aZ0 _bSUPMU
596			_a1 2
999			_c1361 _d1361