000 01357cam a2200337 a 4500
001 u2482
003 SA-PMU
005 20210418123251.0
008 051214s2005 dk b b 000 0 eng c
040 _aH2K
_cH2K
_dMIA
_dUMC
_dNLGGC
_dYDXCP
_dBAKER
_dVRC
_dBTCTA
_dUW1
_dDEBBG
_dUKWOH
020 _a8763001497
035 _a(OCoLC)62590699
042 _apcc
050 4 _aHF5389
_b.G47 2005
082 0 4 _a395.52
_222
100 1 _aGesteland, Richard R.
245 1 0 _aCross-cultural business behavior :
_bnegotiating, selling, sourcing and managing across cultures /
_cRichard R. Gesteland.
250 _a4th ed.
260 _a[Copenhagen, Denmark] :
_bCopenhagen Business School Press,
_cc2005.
300 _a351 p. :
_b1 map ;
_c24 cm.
504 _aIncludes bibliographical references (p. [345]-351).
520 _aProvides practical guidance for negotiating with customers and suppliers around the world. This fourth edition includes cases, additional negotiator profiles and comparisons of Nordic business cultures as well as advice for adapting sales presentations to the culture of the customer.
650 0 _aBusiness etiquette.
650 0 _aExport marketing.
650 0 _aIntercultural communication.
650 0 _aNegotiation in business.
650 0 _aNational characteristics.
942 _cBOOK
994 _aZ0
_bSUPMU
596 _a1 2
999 _c2328
_d2328