000 02589cam a2200421 i 4500
001 u12491
003 SA-PMU
005 20210418123331.0
008 140605s2015 enka b 001 0 eng
010 _a 2014017400
040 _aDLC
_beng
_erda
_cDLC
_dYDXCP
_dBTCTA
_dBDX
_dOCLCF
_dTTU
_dA7U
_dOCLCQ
_dI8M
_dOCLCQ
020 _a9781472573674
_q(alk. paper)
020 _a1472573676
_q(alk. paper)
020 _z9781472573681
_q(ePDF)
035 _a(OCoLC)880757248
042 _apcc
050 0 0 _aTS171.4
_b.B46 2015
082 0 0 _a658.5
_223
100 1 _aBest, Kathryn.
245 1 0 _aDesign management :
_bmanaging design strategy, process, and implementation /
_cby Kathryn Best.
264 1 _aLondon :
_bFairchild Books,
_c[2015]
300 _a215 pages :
_bcolor illustrations ;
_c30 cm
336 _atext
_btxt
_2rdacontent
337 _aunmediated
_bn
_2rdamedia
338 _avolume
_bnc
_2rdacarrier
504 _aIncludes bibliographical references (pages 204-207) and index.
520 _aAll designers will feel that creativity and innovation are at the heart of their designs. But for a design to have an effective and lasting impact it needs to work within certain structures, or have those structures created suitably around it. No matter how you work, a design can always be improved by assessing where it fits into the market, how it best to strengthen it before it's set in stone, who it could appeal to. It needs to be managed. In this accessible and informative second edition, Kathryn Best brings together the theory and practice of design management. With new interviews, case studies and related exercises, she provides an up to date guide for students wanting to know more about the strategy, process and implementation crucial to the management of design. The book takes its reader through the essential steps to good management of design and highlights topics currently under debate. In each part of the book Strategy, Process and Implementation are each explained using advice from leaders in the industry and real life examples. Best breaks up each part into clear and readable sections to create the perfect undergraduate book on design management.
650 0 _aIndustrial design
_xManagement.
650 7 _aIndustrial design
_xManagement.
_2fast
_0(OCoLC)fst01730197
938 _aBrodart
_bBROD
_n109461614
938 _aBaker and Taylor
_bBTCP
_nBK0015078232
938 _aYBP Library Services
_bYANK
_n11829243
029 1 _aNZ1
_b15952030
942 _cBOOK
994 _aZ0
_bSUPMU
948 _hNO HOLDINGS IN SUPMU - 47 OTHER HOLDINGS
596 _a2
999 _c2602
_d2602