000 02272cam a2200373 a 4500
001 u3489
003 SA-PMU
005 20210418123432.0
008 100111s2010 enka b 001 0 eng
010 _a 2010000884
040 _aDLC
_cDLC
_dYDX
_dUKM
_dEUM
_dYDXCP
020 _a9780273722335 (pbk.)
020 _a0273722336 (pbk.)
035 _a(OCoLC)477258979
050 0 0 _aHB171.5
_b.S6353 2010
082 0 0 _a330
_222
100 1 _aSloman, John,
_d1947-
245 1 0 _aEconomics for business /
_cJohn Sloman, Kevin Hinde and Dean Garratt.
250 _a5th ed.
260 _aHarrow, England ;
_aNew York :
_bFinancial Times/Prentice Hall,
_c2010.
300 _a1 v. (various pagings) :
_bcol. ill. ;
_c27 cm.
505 0 _aThe business environment and business economics -- Economics and the world of business -- Business organisations -- The working of competitive markets -- Business in a market environment -- Demand and the consumer -- Demand and the firm -- Products, marketing and advertising -- Costs of production -- Revenue and profit -- Profit maximisation under perfect competition and monopoly -- Profit maximisation under imperfect competition -- An introduction to business strategy -- Alternative theories of the firm -- Growth strategy -- The small-firm sector -- Pricing strategy -- Labour markets, wages, and industrial relations -- Investment and the employment of capital -- Reasons for government intervention in the market -- Government and the firm -- Government and the market -- Globalisation and multinational business -- International trade -- Trading blocs -- The macroeconomic environment of business -- The balance of payments and exchange rates -- Banking, money and interest rates -- Business activity, employment and inflation -- Demand-side policy -- Supply-side policy -- International economic policy.
504 _aIncludes bibliographical references and index.
520 8 _aThis text provides students with a balanced coverage of microeconomic, macroeconomic and international issues.
650 0 _aEconomics.
650 0 _aBusiness.
650 0 _aCommerce.
650 0 _aManagerial economics.
700 1 _aHinde, Kevin.
700 1 _aGarratt, Dean.
942 _cBOOK
994 _aZ0
_bSUPMU
596 _a1 2
999 _c3055
_d3055