| 000 | 00905cam a2200289Ia 4500 | ||
|---|---|---|---|
| 001 | u4006 | ||
| 003 | SA-PMU | ||
| 005 | 20210418123711.0 | ||
| 008 | 080707s2009 njua b 001 0 eng d | ||
| 040 |
_aBTCTA _cBTCTA _dYDXCP _dCOA _dDEBBG |
||
| 020 | _a9780137131846 | ||
| 020 | _a0137131844 | ||
| 035 | _a(OCoLC)233552120 | ||
| 050 | 1 | 4 |
_aHF5415.13 _b.K636 2009 |
| 082 | 0 | _a658.8 | |
| 100 | 1 | _aKotler, Philip. | |
| 245 | 1 | 2 |
_aA framework for marketing management / _cPhilip Kotler, Kevin Lane Keller. |
| 250 | _a4th ed., Pearson International ed. | ||
| 260 |
_aUpper Saddle River, N.J. : _bPearson Prentice Hall : _bPearson Education International, _c2009. |
||
| 300 |
_a384 p. : _bill. ; _c24 cm. |
||
| 504 | _aIncludes bibliographical references and index. | ||
| 650 | 0 |
_aMarketing _xManagement. |
|
| 700 | 1 |
_aKeller, Kevin Lane, _d1956- |
|
| 942 | _cBOOK | ||
| 994 |
_aZ0 _bSUPMU |
||
| 596 | _a1 2 | ||
| 999 |
_c4265 _d4265 |
||